Gelmart Growth Strategy

Under new leadership, Gelmart is well positioned to expand its business significantly over the next five years. Our dynamic, new leadership team has been carefully assembled to ensure that all of our initiatives are strategically and innovatively executed to optimize sales and profits. Over the years, Gelmart has built a solid foundation as a reputable private label manufacturer of intimate apparel. Upon this foundation, we are building the business to increase our market share by aggressively implementing several growth strategies.

Initiatives include expansion of our core private label brand business. We are driving volume/sales within our established retail channels and are rapidly increasing retail distribution channels by diversifying product categories and merchandising methods. We are developing in-house brands to further expand our assortment and have plans in place to license already established nationally recognized brands as well.

The Gelmart growth plan will cultivate business partnerships across all tiers of the retail market within the U.S. and in major international markets. We will design, manufacture and market a comprehensive portfolio of private label brand business, in-house brands, and licensed brands in the intimate apparel, shapewear and sleepwear categories.

To find out how Gelmart can manage your brand & improve your bottom line or to discuss potential business partnerships, contact our new business development team today.